Sports physical therapy clinic has a $100-millon bone to pick with former Sox, Patriots team doctor, who set up a center with a similar name

A physical-therapy halfway that has utilized the sanction Boston Sports Medicine since 2001 is suing erstwhile Red Sox, Patriots and Bruins squad doc Thomas Gill, who acceptable up a halfway called Boston Sports Medicine and Research Institute that besides offers carnal therapy aft helium mislaid the past of his pro-sports contracts successful 2014.

Boston Sports Medicine filed a $100-million trademark suit against Gill successful US District Court successful Boston today, asking a justice to bid Gill to prime immoderate different sanction for his surgery-focused task and to wage $100 cardinal successful damages for the losses and occupation it charges he's caused the physical-therapy halfway and its patients.

It's really Boston Sports Medicine's 2nd trademark suit against Gill. In 2015, a twelvemonth aft helium near the Patriots amidst controversy implicit country performed connected Rob Gronkowski and acceptable up Boston Sports Medicine and Research Institute, Boston Sports Medicine archetypal demanded helium alteration the sanction and then, erstwhile helium refused, sued.

But successful 2017, the 2 sides reached an statement nether which Boston Sports Medicine would driblet the suit successful speech for Gill, past caput of orthopedic country astatine St. Elizabeth Hospital, helping to notation patients determination to the therapists astatine Boston Sports Medicine.

In today's suit, Boston Sports Medicine charges that erstwhile the papers to extremity the suit were filed successful court, Gill stopped referring patients there, adjacent arsenic Gill stepped up promotion for his Boston Sports Medicine and Research Institute.

And now, the ailment alleges, it's gotten to the constituent wherever patients, insurers and adjacent the metropolis of Boston are wholly confused.

The suit alleges Boston Sports Medicine has gotten respective checks from the metropolis of Boston for patients that were really treated by Gill's center. Also:

Its offices person experienced a dependable measurement of confused patients and precocious determination has been an uptick successful confused and aggravated customers. Many of these customers person utilized the telephone numbers listed connected the respective web sites and are getting directed to the incorrect entities and this has caused a large disruption to Boston Sports Medicine’s concern and consumes resources, including administrative clip and answering work expenses, not to notation wounded to the estimation of Boston Sports Medicine.

They adhd arsenic an example:

As user disorder continues, connected oregon astir July 22, 2021, an individual, and to Boston Sports Medicine’s cognition a diligent of Defendants, arrived to Boston Sports Medicine’s facilities for their 9:45 a.m. appointment. Boston Sports Medicine had nary grounds of this diligent and had to explicate Defendants were antithetic from Boston Sports Medicine.

The disorder continues online, wherever bostonsportsmed.com gets confused for Gill's bostonsportsmedicine.com and vice-versa.